1. What is the GC Mission Statement?
a. To develop dedicated, practical problem solving people for the printing, publishing, imaging,
packaging and allied industries.
2. What is the “end product” of this class?
a. The students
3. Lab safety
a. What are the 4 most important safety rules when you are on the press?
i. Nothing on top of the press.
ii. Never take a rag to a moving press.
iii. Always know where your partner’s hands are.
iv. No cell phones on your person working on the press.
b. Appropriate dress and conduct in the pressroom?
i.
c. The most dangerous time for the press operator?
i. During plate mounting
4. Principles of Design
a. Contrast
i. Provides emphasis and “catches the eye”
ii. Directs the movement of the eye
iii. What creates contrast: Color, size, shape, texture etc.
b. Rhythm
i. Visual elements flow in a natural pattern
ii. Sometimes based upon the target culture
c. Proportion
i. Appropriate size relationships between visual elements
d. Unity
i. The inclusion and/or placement of visual elements so that they don’t clash with one
another or the overall tone, theme, or message
ii. All visual elements should support each other
e. Balance
i. Provides emphasis and “catches the eye”
ii. Employs the use of distribution of visual elements within a layout to create a pleasing
effect
1. Formal
2. Informal – relies on conceptual balance
f. Typographic design (handout)
i. What is the difference between a “font” and a “typeface”?
1. Font
2. Typeface
ii. Identify Common design mistakes
1.
iii. how is the choice of a typeface important?
1. The way something is presented defines how we react to it
