CHAPTER 1
Find the Answers
And … the Secret Message
D W H A X I M G N I T E K R A M
T E T E A S A T I S F Y G E R E
I A M C U S T O M E R V A L U E
F T C A L R A S S M I A S A M G
O O T W R I T E C A L P E T N G
R T A O L K O V E R M A L I E R
P N R K E T E I N K G T A O T D
T H G I S P U T Z E Z L S N E E
E S E G M E N T A T I O N S P L
W A T P R O M O T I O N S H M I
D T M O D O M U C N M H F I O G
E U A N E I H O P G Y E W P C H
M A R K E T I N G C O N C E P T
A E K D N O E C I R P M T O R E
N O E X C H A N G E I F T W H E
D S T C U D O R P M A L A Y O L
Directions: Answer the following questions. Then find the answer in the puzzle above.
Answers could be up or down, across or diagonal and could be spelled backward. Some
letters may be contained in more than one answer (for example, if “price” and “place” are
two answers the same “p” could start both answers or the same “e” could end both
answers). Draw an oval around the answers. The 80 unused letters should sequentially
spell out a secret four sentence message! Put your answer here:
__ __ __ __ __ __ __ __ __ __ __ __ __ __ __. __ __ __ __ __ __ __ __ __ __
__ __ __ __ __ __ __ __ __ __ __ __ __! __ __ __ __ __ __ __ __ __ __ __ __ __
__ __ __ __ __ __ __ __ __ __. __ __ __ __ __ __ __ __ __ __ __ __ __ __ __
__ __ __ __.
