1
Part I
Title: Veganism: Why are vegan diets on the rise?
Author: Lora Jones -Business Reporter, BBC News
Name of Media Source: BBC Business News
Time of Publication: 2nd January 2020
For this assignment on a media piece, I selected an article published in the BBC News
business section on 2nd January 2020 by Lora Jones. The media piece was titled “Veganism:
Why are vegan diets on the rise?” The piece focused on the UK and how many people are
currently on the rise with statistics revealing that more and more people are now doing away
with meat and other animal products. The piece also looks at the many influencers behind the
increased veganism and the reasons behind it.
Strengths
One main strength of the news piece is the different statistics provided on vegetarianism.
The writer of the article used different categories to inform people on veganism such as the
trends and searches on veganism.
Weaknesses
One main weakness of the media piece is that most of the information provided has not
been peer-reviewed or approved by experts in such medical-related fields. Most of the
information in this media piece is not evidence-based but rather from surveys and research done.
It’s mostly from people’s responses on why they have started consuming vegetarian diets.
From this media piece, I have learned of some of the reasons why they have started
consuming vegetarian diets. Some of these reasons include health, weight management, animal
