Fall 2009
Course Title: Retailing 3351
Credit Hours: 3 hours
Time 9:25-10:40 a.m.
TUESDAY/THURSDAY
CRN# 11534 BBA 204
Dr. Don B. Bradley III, Professor of Marketing and Executive Director of Small Business
Advancement National Center
(Office Number 210C Burdick Business Administration Building
Phone (450-5345) E-Mail donb@uca.edu
Home Phone(329-1449)E-Mail don.bradley@conwaycorp.net
Office Hours: 1:00-4:30 (TTh) or by appointment
Text: Berman, Barry and Joel R. Evans, Retail Management A Strategic Approach; (Upper
Saddle River, NJ, Pearson Prentice Hall, 2010) 11th Edition
Course Requirements:
(1) Prerequisite is Marketing 3350
(2) Steady class attendance is of the utmost importance (2 cut Maximum)*
(3) Read the assignment from the text and outside readings on time.
(4) Be responsible for all class presentations and discussions.
(5) Complete all outside assignments and tests on time.
(6) Write satisfactory quizzes.
(7) All presentations, discussions, outside assignments and tests must be finished on time to
pass the course.
(8) No laptop or cell phone use in class (Print Power points off before class)
* When a student exceeds 2 absences, except for exceptional reasons (death in the family,
severe personal illness, etc.), their final grade will be adjusted downward one letter grade for
each additional absence. In case the University is closed for H1N1 flu classes will be held by
power points and tests will be over the internet. If you have a problem call me at home
between 8:00a.m. and 9:00p.m.
Americans with Disabilities Act
The University of Central Arkansas adheres to the requirements of the Americans with Disabilities Act. If
you need an accommodation under this Act due to a disability, contact the Office of Disability Support
Services at 450-3135
Academic Policy Review
Students should familiarize themselves with all policies listed in the 2009-2010 Student Handbook,
including general academic policies (pp. 31-34); Academic Misconduct Appeals (pp. 32-33) and specific
